Basketball players are known for their style both on and off the court, and one of the most noticeable accessories they wear is a luxury watch. Many NBA stars have developed a passion for high-end timepieces, often sporting rare or customized editions from some of the world’s most renowned watchmakers.
Among the most popular brands in the league, Rolex stands out as a top choice. Players often seek a large selection of new Rolex watches, drawn to the brand’s reputation for precision, durability, and status. From the iconic Daytona to the elegant Day-Date, Rolex models frequently appear on the wrists of basketball’s biggest names.
LeBron James and His Audemars Piguet Collection
LeBron James, a four-time NBA champion and one of the most influential players in the game, has been a long-time ambassador for Audemars Piguet. In 2013, the brand released the Audemars Piguet Royal Oak Offshore LeBron James Limited Edition, a rose gold and titanium timepiece. James has also been seen wearing other models from the Royal Oak collection, reinforcing his preference for the Swiss luxury brand.
Michael Jordan’s Love for Rolex and Ulysse Nardin
Widely regarded as the greatest basketball player of all time, Michael Jordan has a diverse collection of luxury watches. He has often been spotted wearing a Rolex Daytona, showcasing his appreciation for classic designs. Additionally, Jordan has a penchant for Ulysse Nardin watches, with the brand’s Freak collection being among his favorites. His collection reflects his refined taste and appreciation for craftsmanship.
Stephen Curry and His Versatile Collection
Golden State Warriors’ superstar Stephen Curry has been seen sporting a variety of luxury watches. While he has been photographed wearing a Rolex Deepsea, which suits his relaxed yet sophisticated style, he also owns timepieces from brands like Cartier and Panerai. His watch choices indicate a mix of classic and modern preferences, aligning with his approach to the game.
Giannis Antetokounmpo and His Rolex Submariner
Milwaukee Bucks’ star Giannis Antetokounmpo is known for his humility despite his growing success. However, his choice of timepieces suggests an appreciation for quality and prestige. He has been seen wearing a Rolex Submariner, a watch recognized for its durability and elegance. This selection aligns with his work ethic and determination, both on and off the court.
Russell Westbrook and His Bold Timepieces
Russell Westbrook is known for his unique and daring fashion choices, and his watches follow the same theme. The nine-time NBA All-Star has been spotted wearing Audemars Piguet and Richard Mille watches. His bold personality is reflected in the intricate designs and vibrant colors of his timepieces, making them an extension of his on-court intensity and off-court style.
Luka Dončić and His Growing Collection
Los Angeles Lakers’ Luka Dončić is one of the rising stars in the NBA, and his taste in watches has been evolving alongside his career. He has been seen wearing a Patek Philippe Nautilus, a highly sought-after model among collectors. Dončić’s growing interest in luxury timepieces suggests that he may expand his collection further as his career progresses.
Luxury Watches as a Status Symbol in the NBA
Many NBA players view watches as more than just timekeeping devices. Luxury timepieces often symbolize their achievements, status, and unique personalities. With salaries reaching hundreds of millions of dollars, players have the means to invest in rare and valuable watches, sometimes opting for custom-made or diamond-encrusted versions.
For basketball enthusiasts and collectors alike, exploring the watch choices of their favorite athletes offers insight into their personal tastes. Some fans even seek out a large selection of new Rolex watches to emulate their idols’ styles. Rolex, Audemars Piguet, and Patek Philippe remain some of the most popular brands among NBA stars.
As the league continues to grow in global influence, so does the players’ interest in fine watches. With new sponsorships and endorsements emerging, it is likely that more NBA superstars will become ambassadors for luxury watch brands in the future.
