Los Angeles Lakers superstar LeBron James has entered into a multiyear trading card partnership with Fanatics Collectibles, as announced by NBA insider Shams Charania.
Breaking the news on X, Charania stated, “Lakers star LeBron James has signed a multiyear trading card deal with Fanatics Collectibles. James had been with Upper Deck.” This marks a notable shift for James, who had previously been associated with Upper Deck in the realm of trading cards.
The collaboration with Fanatics Collectibles takes a unique turn with the release of an exclusive one-of-one card, jointly signed by LeBron and his son, Bronny. Set to be unveiled on January 19, this limited edition card adds a distinctive touch to the new partnership.
As LeBron’s son, Bronny, embarks on his first year of college basketball with USC, the anticipation surrounding his potential entry into the NBA next season adds an extra layer of excitement to the father-son collaboration on this exclusive trading card.
