Masai Ujiri commented that the conversation around racism cannot be avoided any longer. The Toronto Raptors’ President of Basketball Operations talked on the aftermath of the death of George Floyd in Minneapolis, which sparked protests around the United States.

“A death like this happens, and we rage about it, and the headlines recede, and the world moves on, and then a few weeks later something else happens and we’re outraged again and then we move on, again. We have to stop that cycle,” Ujiri said in the column that was published Sunday by the Globe and Mail, per CBC Canada.

“So many of you are asking: What can I do? There is a sense of helplessness, but that must not paralyze us,” he continued. “Your voice matters, especially when you are a leader or influential figure, and especially if you are white. Leaders have to be bold enough to state the obvious and call out racism.

I didn’t see any peace or protection when that officer had his knee on Mr. Floyd’s neck. I saw indifference,” Ujiri wrote. “The ‘order’ in ‘law and order’ should not mean the deadly suppression of people of color; it should mean preserving a society so we can all feel free and safe, to live in peace with each other.”

This week, thousands have protested Floyd’s death and repeated police killings of black men across the United States, while many NBA players took a stand against the repetitive nature of social injustice and police brutality against black communities in the United States.