Industry experts suggest Indiana Fever rookie Caitlin Clark hasn’t yet received a signature sneaker from Nike because A’ja Wilson is prioritized.
According to Ethan Strauss, discussions with insiders indicate that the focus on WNBA MVP and Nike athlete A’ja Wilson plays a role.
Additionally, it reflects a shift in Nike’s culture, which now seems more focused on managing controversy than creating buzz, unlike in the past.
Industry insiders believe the reason Caitlin Clark hasn’t received a signature sneaker from Nike yet is because A'ja Wilson needs to come first, per @SherwoodStrauss
— NBACentral (@TheDunkCentral) September 24, 2024
“Based on conversations with people in the know, it indeed has something to do with WNBA MVP and Nike athlete… pic.twitter.com/BLrjvTDces
