Photo: Detroit Pistons/X

Cade Cunningham and Nike have reached a new six-year endorsement agreement that will feature the release of Cunningham’s own signature shoe.

The debut of his signature model is currently planned for the second half of the 2026–27 NBA season.

Cunningham, who earned All-NBA honors last season, will join a small group of current NBA stars who have signature footwear deals with Nike.

He will become the sixth active player with his own Nike shoe, alongside LeBron James, Kevin Durant, Giannis Antetokounmpo, Ja Morant and Devin Booker.