Photo: Chicago Bulls/Twitter

A recent feature by MLB writers Brittany Ghiroli and Ken Rosenthal from The Athletic examines the tumultuous 2024 season experienced by Jerry Reinsdorf’s other team, the Chicago White Sox.

While the focus is primarily on the White Sox’s struggles, the article also touches on the Chicago Bulls. Notably, it reports that Reinsdorf has conveyed to his employees that the success of the White Sox holds greater importance to him than that of the Bulls.

Additionally, Ghiroli and Rosenthal reveal that the 88-year-old Reinsdorf has suggested he would advise his family to sell the White Sox but retain ownership of the Bulls after his passing.

This distinction highlights Reinsdorf’s differing priorities for his teams, reflecting his long-term vision and attachment to the Bulls amid the White Sox’s challenges.