A study by sportsbetting-ny has found LeBron James is the most followed American athlete on Instagram with a huge following of 135 million. This study used Instagram money calculator to estimate how much an Instagram account can earn per sponsored post. The LA Lakers superstar’s commands such a following on Instagram that he has more followers on Instagram than some of the biggest sporting brands in the world. LeBron James has more Instagram followers than any sports club in the world, this list includes Manchester United, Real Madrid and FC Barcelona who are the most followed sports teams on Instagram.
LeBron James potentially earns up to $448,783 per sponsored Instagram post. This means he could buy up to four Porsche’s per sponsored Instagram post. Of all the American athletes LeBron James is the most popular on Instagram however of global athletes he remains behind soccer superstar Cristiano Ronaldo who has 500 million followers worldwide.
A spokesperson for sportsbetting-ny commented on the findings “This goes to show the influence an elite level athlete can have, LeBron James’s brand is more marketable than some of the most followed sports clubs in the world, his earning potential per sponsored post is almost half a million, as the face of the NBA LeBron James in the most influential athlete in America.”
