LeBron JamesJames’ decision to join another superstar Dwyane Wade and lure a third all-star, Chris Bosh, to form a “Big Three” in Miami has certainly ratcheted up the early interest in the NBA. And the Heat’s opening game loss to the Boston Celtics won’t do much to dim the luster of a “Dream Team” that — uniquely — was orchestrated by the players themselves rather than management.

James, the league’s self-proclaimed “King,” is now cast as the leading light of the star-studded Miami Heat and, for the first time in his celebrated career, as a villain for the cavalier manner — a televised special celebrating all things LeBron — in which he announced his departure from his “hometown” of Cleveland for Miami sunshine.

BOSTON — The whole basketball world was apparently watching Tuesday — there were record TV ratings, up 75 percent from last year’s opener — as the NBA launched its 2010 season with the new incarnation of superstar LeBron James.

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