The British Basketball League (BBL) is delighted to announce that they have signed a multi year deal with Memogo to deliver an exciting new range of multimedia solutions.
Initially the deal will see Memogo provide fully managed websites for the League and its member clubs which will include the hosting, design, build, and content management. Prior to the start of next season the two parties will also develop a range of products for fans including WAP services and the exciting prospect of an interactive on-line magazine for the sport.
Paul Blake Chairman of the British Basketball League enthused: "With the development of the Web 2.0 era we are delighted to be using Memogo's expertise to meet the needs of the next generation of basketball fan. There is huge potential for growth in this area for the sport and we are looking forward to working closely with Memogo to exploit all of the opportunities available to us to enhance the overall experience for fans and media alike."
David Kerindi of Memogo said: "We are delighted to be working with the British Basketball League, its an exciting project, with an equally exciting set of deliverables. Our aim is to deliver to the fans information when it is needed via British Basketballs first digital magazine and websites on BOTH the desktop/laptop and mobile phones, in fact, any device with an Internet browser, and of course an Internet connection. It will be a high quality user experience regardless of screen size"
The first phase of the partnership will see the launch of the new network of websites in mid August.
About the British Basketball League:
The BBL – British Basketball League – is an independent company, owned by its member clubs, which has run the top men's professional league in the UK since 1987. It operates a system of franchises over the UK stretching from Plymouth in the south west to Glasgow north of the border.
The BBL is a major contributor to the development of the sport at all levels and its member clubs place a large emphasis on work undertaken in their local communities.
The 2009/10 season is to be the League's 23rd and promises to be the most successful to date both on and off the playing court.
About Memogo:
Memogo is a leading provider of digital publishing services. Our product and service portfolio includes digital magazines, websites and an innovative set of mobile publishing 'tools' for messaging, content management and mobile payment solutions. Memogo delivers a converged approach to digital- based customer communications and wrapped around our product suite are professional managed services to help businesses of all shapes and sizes develop and execute a digital strategy across any device with an Internet browser – this all happens in conjunction with existing marketing communication activities.
Source: www.bbl.org.uk
