Since the playoffs began, the Minnesota Timberwolves guard Anthony Edwards has garnered over 100 million views across NBA social platforms, placing him second only to LeBron James in terms of engagement.
Edwards concluded the regular season as the seventh most-watched player and has since experienced the highest growth in Instagram followers among players during the playoffs.
Anthony Edwards has gained over 100 million views across NBA social platforms since the playoffs started, second only to LeBron James, per @NBAPR
— NBACentral (@TheDunkCentral) April 30, 2024
He ended the regular season as the 7th most-watched player and has since gained the most Instagram followers among players during… pic.twitter.com/3JTgqZh2Td