SALT LAKE CITY, United States of America, February 18, 2023/ — At today’s NBA All-Star Tech Summit in Salt Lake City, NBA Commissioner Adam Silver introduced new personalized options that would be part of the future live game streaming experience, including a feature for fans to scan their own avatar into a live NBA game via the NBA App and replace an NBA player. Click HERE to view a clip of Commissioner Silver scanning and inserting legendary host Ahmad Rashad into a live Utah Jazz game.

In addition to the avatar option, the future telecast will offer fans more customized experiences, including a wider selection of alternate languages, high-profile influencer and celebrity commentary, the ability to transport the game to virtual locations, new animated graphics, integrated betting and enhanced camera angles.