Olympic final between USA and France draws historic viewership

The Olympic final between Team USA and France at the 2024 Paris Games attracted a historic number of viewers.

According to Richard Deitsch, the game averaged 19.5 million viewers on NBC and Peacock, marking the most-watched gold medal game since the 1996 Atlanta Olympics.

The viewership peaked at 22.7 million between 5:00 and 5:15 p.m. ET during the climactic moments of the match.

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Holy hell:

The U.S. Men’s Basketball Team’s win over France averaged 19.5 million viewers on NBC and Peacock. The most-watched gold medal game since the 1996 Atlanta Olympics. The game peaked at 22.7 million viewers from 5-5:15 p.m. ET.

— Richard Deitsch (@richarddeitsch) August 11, 2024

In a thrilling contest, Team USA clinched their fifth consecutive gold medal with a 98-87 victory over France.

Steph Curry was pivotal in the win, hitting four three-pointers in the final three minutes to seal the game.