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Help the environment, adopt healthy habits and take part in the Final Four Walking Challenge!

Photo: Courtesy of EuroLeague

Fans will be able to help their team come out on top in the Walking Challenge leaderboard

The 2024 Turkish Airlines EuroLeague Final Four in Berlin, Germany, is looking to continue promoting sustainable initiatives. Over the Final Four period, basketball fans have the opportunity to take part in the Final Four Walking Challenge, in partnership with the global sustainable mobility app Walk15, just like they could in Kaunas, Lithuania, last season.

Last year’s Final Four saw 7,332 people participate in the Walking Challenge, which resulted in 229,417,951 steps being taken. Now, though, the goal is to do even better as the Final Four lands in the German capital.

There is a new addition to the Final Four Walking Challenge this time as fans can now also join a separate challenge that involves biking. This year’s goal for both challenges is to collect steps and kilometers that cover travelling one full trip around the world, i.e. 40,000 km for biking and 50 million steps for walking.

The pre-registration for both challenges are now open, and will remain open until the start of the challenge. Join the challenges by following the instructions below, or downloading the #walk15 app, and going directly to the Final Four Walking Challenge from this link and the Biking Challenge from this link.

From 00:00 CEST on Friday, May 24, until 23:59 CEST on Sunday, May 26, fans from across the world will be able to join their team’s supporters by selecting the Final Four club they support and add their steps together to come atop the standings. Alternatively, you can join a general EuroLeague group and compete against the EuroLeague community.

Fans will also battle it out individually, with prizes up for grabs. The person who has accumulated the most steps from each team in the walking challenge will win two tickets to attend a Turkish Airlines EuroLeague or BKT EuroCup game in the 2024-25 season, while the individual who comes in second place from each team will win one official jersey of a player from the 2023-24 campaign.

There are prizes available for those competing in the biking challenge, too. Five randomly picked participants who have biked 10km each day of the three-day Final Four period will receive a special Turkish Airlines EuroLeague Final Four merchandise item.

The aim of the Final Four Walking Challenge is to encourage fans in Berlin to foster sustainable mobility when moving between the Final Four venues, be that from the FanZone to Uber Arena or from Uber Eats Music Hall to Kraftwerk Berlin. In addition to being able to walk between venues, the chance to bike encourages the fans all around Europe/world to adopt healthy habits.

For those fans who will be in Berlin, exclusive walking and biking tracks will be available inside the app that allows you to explore the city. What’s more, there are more prizes that will be handed out as a special contest will see two winners in Berlin secure tickets to the 2025 EuroLeague Final Four.

By setting this challenge, Euroleague Basketball aims to support the Sustainable Development Goal 11 (SDG 11) target, which is titled “Sustainable Cities and Communities”. Euroleague Basketball encourages thousands of fans to adopt sustainable ways of moving around, namely through walking and biking, particularly for those in Berlin when arriving at the Final Four venues. The desire is to educate fans in adopting healthy habits for them and for the planet.

Source: EuroLeague Press Release

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